I both applaud and give the finger to Lululemon.
They’re in exactly the kind of trouble I adore – poking fun at someone while making a statement and being scolded for it even though everyone else gives a high five. They launched a new line of clothes, and people without a sense of humour are grumpy:
Organizers of the 2010 Olympics have publicly scolded Vancouver retailer Lululemon Athletica for selling a special edition of clothing that celebrates a “cool sporting event” taking place in British Columbia.
Lululemon, which is not a Games sponsor, unveiled its “Cool Sporting Event That Takes Place in British Columbia Between 2009 & 2011 Edition” clothing at stores across Canada on Monday.
The article goes on to say that the Canadian clothes have gold zippers, while the US ones have silver – another HAH! Seriously, this whole thing is deeply hilarious and I love that they had enough of a sense of humour about the whole thing to go forward with it; VANOC be damned. I would seriously love to buy a Lululemon non-Olympic hoodie, and I would wear it with pride even though I normally eschew the whole pretend yoga esthetic.
But .. I can’t.
Lululemon only sells clothing up to a size 12.
I know tiny people who wear a Lululemon XL because that’s all that’ll fit them. Their CEO is publically known to be anti-fat:
Carrying plus-size athletic wear boils down to a question of economics and demand, say retailers such as the wildly popular Lululemon Athletica and the locally owned Helia Sports activewear store for women.
Lululemon founder and CEO Chip Wilson says it takes 30 per cent more fabric to put together larger sizes. That stretchy fabric doesn’t come cheap, and he believes women looking for those larger sizes aren’t willing to shell out the extra money.
“It’s a money loser, for sure,” he says. “I understand their plight, but it’s tough.”
If Wilson charged more for plus-size clothes to recoup costs, he’s sure he would be taken to the human rights commission. Plus-size people, he says, are very sensitive.
Fat people: cheap AND ugly!
I’d dearly love to look like everyone else and pay over $100 for the same hoodie I can get at MEC for $30, but I can’t. I’m fat, you see, so they’d need more material to over my enormous ass. And even if they DID offer plus sizes, fat women are way too cheap to ever spend the money required to look like everyone else. It doesn’t matter that women of all shapes and sizes deserve to look and feel good, or that we fatties spend just as much if not MORE than our slender sisters – no, we just aren’t worth the effort. Clearly, it is good business sense to shun over 50% of potential shoppers. Fatties! The next thing you know, they’ll want to be able to MARRY each other!
You know, on second thought, I think I’d rather look like myself than everyone else.